Curriculum Vitae

Inesa Kibkalo

Product Designer ยท UX/UI

kibkaloi@gmail.comLinkedIninesakibkalo.comDribbble

Profile

Results-driven Product & UX/UI Designer with 5+ years of experience designing complex B2B and B2C digital products โ€” from SaaS platforms and HR systems to e-commerce and data-rich dashboards. I treat AI as a core working partner across the full design process, not just a tool โ€” from building reusable AI-driven workflows for design systems to independently architecting and shipping a full-stack product end-to-end with Claude Code. I approach design as a business tool: starting from research and hypotheses, validating through testing, and delivering solutions with measurable business impact. I think in systems and at scale, take ownership of ambiguous problems from scratch, and lead design teams.

Work Experience

UX/UI Designer, Vibestyle

May 2024 โ€“ Present
Led end-to-end UX/UI design for SaaS platforms, financial dashboards, QA tools, and e-commerce products for international B2B and B2C clients.
Conducted UX audits and heuristic analyses to uncover usability barriers; translated findings into validated hypotheses through Maze usability testing โ€” improving task completion rates by up to 95โ€“97% on key user flows after redesign.
Built and rebuilt design systems from scratch for a complex B2B SaaS product: audited existing files, restructured 20+ duplicated components into a scalable, variant-based library with semantic color tokens, Auto Layout, and boolean-driven input states โ€” reducing designer review time and developer handoff efficiency.
Built a reusable AI-driven workflow for design system work โ€” created a custom Claude skill covering atomic component hierarchy, variant states, and token binding for Figma; reduced Figma Variables and design system task time from ~2 hours to 5 minutes, and accelerated competitor analysis by ~80%.
Managed a team of 3โ€“4 designers: matched tasks to skill level, maintained quality standards, set up the workflow system, onboarded new team members, and trained them to follow the design system.
Conducted 10+ training sessions for junior designers; tested AI tools and quickly adopted new technologies to deliver on new project requirements.
Ran client-facing meetings in English to gather requirements, present design rationale, and align on business goals โ€” with clients from the USA, Germany, and Poland.

UI/UX Designer, Wezom IT company

Dec 2020 โ€“ Feb 2024
Designed a corporate HR & Employee Management Platform from scratch for an international outsourcing company.
Contributed to improving the company website's UI and conversion metrics in collaboration with the marketing team through banner design, social media assets, and landing page iterations.
Delivered wireframes, inner pages, and visual design for large-scale e-commerce and educational platforms, working within established design systems.
Collaborated closely with PMs and frontend developers to ensure feasible, well-documented handoffs.

Web Designer, Freelance

Aug 2020 โ€“ Feb 2021
Designed and launched landing pages and websites using website builders.
Delivered logos, landing pages, and marketing assets for independent clients; managed design deliverables end-to-end.

Education

UX Medium, Projector

2025 ยท Course

Conducted 5+ user interviews, identified registration and onboarding barriers, developed solutions to increase subscription conversion: 208 survey respondents + 17 interviews.

UX/UI Design, Go IT

2023โ€“2024 ยท Course

Management & E-business, Wroclaw Business University

2019โ€“2022 ยท Bachelor's Degree